About Andrew Marcus

Connecting people and ideas

Since 2023, I have been working as a freelance consultant, specialising in communications, marketing, brand strategy, transformation, and change. Additionally, I am an accredited coach and facilitator. Before transitioning to consultancy, I served as the marketing, communications and digital director at the Museum of London, where I worked for over a decade. Based in Bethnal Green, East London, I work with clients across London, the rest of the UK, and internationally. My projects range from short-term consultancy assignments to longer-term interim and fractional contracts. I am also an experienced chair, trustee, and advisor to various charities and initiatives.

Read on to find out more about me.

Professional expertise

With nearly 20 years of experience, I offer a unique blend of strategic insight and practical implementation at the intersection of communication and transformation. My expertise spans numerous sectors, including museums, theatre, universities and higher education, sustainability and retail. I have also worked for two global PR agencies. Many of my current clients are funded by Arts Council England (ACE), which gives me a deep understanding of the strategic opportunities and challenges faced by National Portfolio Organisations (NPOs) and Investment Principles Support Organisations (IPSOs).

Over my career I have worked with renowned organisations such as the Museum of London, Science Museum, Habitat, Porter Novelli, London Interdisciplinary School (LIS), GlobeScan, St Paul’s Cathedral, the Design Museum, Pilot Theatre and Museum of the Home.

Consultancy services

My services include:

  • PR and communications: Crafting effective communication strategies to enhance your brand's visibility, including issues and crisis management.

  • Marketing strategy: Developing comprehensive marketing plans that drive engagement and growth.

  • Brand development: Building and revitalising brands to resonate with target audiences.

  • Strategic planning: Providing actionable strategies to achieve your business objectives.

  • Leadership and career coaching: Enhancing leadership capabilities through personalised coaching sessions.

  • Facilitation: Leading workshops, away days, and meetings to foster collaboration and innovation.

Find out more about the services that I offer here.

Trustee and advisory roles

I am an experienced trustee and advisor to charities, primarily within the arts and culture sector. Currently, I Co-Chair Creative Estuary, an initiative aimed at transforming 60 miles of the Thames Estuary across Essex and Kent into one of the most exciting cultural hubs globally. Growing up in Southend-on-Sea in Essex and now living close to the Thames Estuary, I am deeply invested in this initiative. My current and past trustee and advisory roles include:

  • Co-Chair, Creative Estuary: Building leadership, capacity, and space for creative production, accelerating the cultural impact of the Thames Estuary.

  • Trustee, A New Direction: Generating opportunities for children and young people in London to develop their creativity.

  • Trustee, Shubbak: The UK's largest biennial festival of contemporary Arab cultures, bringing new and unexpected voices alongside established artists to London.

  • Former trustee, Theatre Centre: Producing bold, relevant theatre shows with and for young people, touring trailblazing new writing to UK schools and theatres.

My approach

In all my work, I aim to be collaborative and strategic, always keeping my clients’ vision and goals in mind. I combine creativity, analytical thinking and professional expertise to design innovative solutions for navigating business challenges. Being well-networked, I bring valuable connections to every project and have an excellent list of partners to complement my skills and experience as needed. I pride myself on strong interpersonal and listening skills. I bring a practical understanding of equality, diversity, inclusion and belonging to everything that I do.

Qualifications

Continual professional development is paramount to me. I hold professional marketing, PR, and coaching qualifications up to Master's level. I regularly take courses, read books, and listen to podcasts to keep my knowledge current. You can follow my learning journey on my blog. Currently, I am exploring topics such as leadership, organisational development, AI, teams, marketing strategy and communication strategy.

Marketing and communications qualifications:

Coaching and facilitation qualifications:

  • ICF (International Coaching Federation) and AC (Association for Coaching) Accredited Coaching Diploma, Animas

  • Coaching Accreditation, RD1st/Culture at Work

  • Facilitator Certification, Action Learning Centre

  • Creative Leadership, IDEO U

Professional memberships

In 2019, I was honoured to be accepted as a Clore Leadership Fellow, which allowed me to enhance my leadership skills and capabilities. My professional memberships include:

For further detail about my skills and experience visit my CV page.

Let's Chat

If you believe my skills and experience could benefit your organisation, please get in touch to arrange a free consultation. I’d love to discuss how I can help over a coffee or Zoom.