Where are the kids exhibitions? Exploring a gap in the museum market
At the end of 2024 I was commissioned to survey and analyse the paid exhibition market across London’s museums and galleries. I reviewed almost 150 exhibitions staged between 2021 and 2024 at 16 attractions.
Is your brand suffering an awareness issue?
Last week I wrote about five questions to kick start your marketing strategy. This week I continue along the same theme. Here I go into more depth about the marketing obstacles you might face and how to overcome them.
Five questions to kick start your marketing strategy
If you’re looking for inspiration for your next marketing strategy these five questions will help you prepare to design a strategy right for your organisation and its business needs.